I just saw the Nike+ "I am not a runner" ad and laughed out loud. How funny! This ad made me think of when I first started running again four years ago. I remember thinking how hard it was and asking myself why I was doing it. Then of course I acquired what I believe will be a life-long case of running fever. This commercial captures the love/hate relationship that new runners and even some veterans have with the intensely demanding sport. Well done Nike...you sure do know running!